Communigate Pro AE-List@media-motion.tv Message 44955

Mailing List AE-List@media-motion.tv ? Message #44955

From:	Greg Balint <greg@delrazor.com>
Subject:	Re: [AE] Adobe Cloud vs ordinary CS6 upgrade
Date:	Thu, 19 Jul 2012 14:52:56 -0400
To:	After Effects Mail List <AE-List@media-motion.tv>

I never understood the "legal" aspect of providing new features to customers for free. Stockholders or not, it's Adobe's prerogative if they want to try to be more awesome to their customers. I think a lot of people would have seen Adobe in a much higher regard if they had offered the CS5.5 update without charging. And probably would have bolstered more customer appreciation.

Video game developers do it all the time. Providing free content, higher resolution textures, bonus maps, etc, without charging the customer.

Although it's getting less and less popular, there are still plenty of examples of this happening without it being a money grab.

In the end, Adobe has stockholders to manage, but if a company like Apple had chosen to charge its customers for each point upgrade to iOS, you'd see a lot of fragmentation in the user-base as people wouldn't buy each upgrade.

///Greg Balint
//Art Director / Motion Graphics Designer
/321.514.4839
delRAZOR.com

On Thursday, July 19, 2012 at 2:24 PM, Todd Kopriva wrote:

One benefit of the Creative Cloud Membership (CCM) subscription option is that it's easy to outfit a bunch of contractors for, say, three months for a project without needing to pay the full purchase price for each license.

Another benefit---not yet realized, but possible---is that we can legally release new features to CCM subscribers that we can't legally release for free to perpetual license holders. Actually, that has already happened in a macro way when we added Lightroom 4 to the CCM package a few weeks ago.
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