Return-Path: Received: from mout.perfora.net ([74.208.4.194] verified) by media-motion.tv (CommuniGate Pro SMTP 4.2.10) with ESMTP-TLS id 4912136 for AE-List@media-motion.tv; Fri, 30 Nov 2012 03:06:56 +0100 Received: from mbp-17.westell.com (50-55-11-251.waus.wi.frontiernet.net [50.55.11.251]) by mrelay.perfora.net (node=mrus3) with ESMTP (Nemesis) id 0Lk8Go-1T3Yf71Cgs-00bTfu; Thu, 29 Nov 2012 21:10:40 -0500 From: Steve Oakley Content-Type: multipart/alternative; boundary="Apple-Mail=_079F9780-F054-418E-BD72-8ADC70F18627" Message-Id: Mime-Version: 1.0 (Mac OS X Mail 6.2 \(1499\)) Subject: Re: [AE] Pricing source files Date: Thu, 29 Nov 2012 20:10:39 -0600 References: To: "After Effects Mail List" In-Reply-To: X-Mailer: Apple Mail (2.1499) X-Provags-ID: V02:K0:XgHo8vxurayIJsunsVSAJ2+WxOU8zX+72UTYUNW4sZe 6WujKH7Nj6/fjbUUoLq3ESHam8tcaPdbslABtPzY33OM2bcYXE U60lsRX8KtysPplbIM3ipc8a8tnMDlmru2hrrgJcjhRRFSmJ3G pZ/kyWalIZbeH8lBAeshnIB9Q5HW8n1Tl7c3rXynQdDLw67M+g Vx/MPgMVwWZXGd+5L9LKoaEwgqNwPswP1WVWHcb0c44Te9BZqG B2xCtxbeRGmjMY6CyKf6JRqCmnS+I1r7a+FgLN8yxwOqz3/r1N 1i6ZlBnBXrilZJHkrs+JdDFNPB9xQ0FOsD8itcicDdjPbV/2pY IgYw1QXaevvmm1ZFmnC8UmtwAmDXgNyIRqyTMHahZHsWdnSEed e59kGUnX57qFQ== --Apple-Mail=_079F9780-F054-418E-BD72-8ADC70F18627 Content-Transfer-Encoding: quoted-printable Content-Type: text/plain; charset=iso-8859-1 if there is original content like graphics and audio elements you = created from scratch, lic those elements on a yearly basis, and get them = for like a 5 year deal. at the bottom end places like iStock might = provide a starting point for what you are giving them... the real answer is whatever you think you can get from them... 50% of = previous balance is a starting point, and 100%-200% isn't unreasonable = per se. its what ever you think you will loose by them DIYing with your = project.=20 I'd stipulate how long they can re-use your stuff w/o a new lic fee S On Nov 29, 2012, at 7:05 PM, adam mercado wrote: > Thanks Teddy, excellent feedback. >=20 > Also I forgot to mention this project, should I be sharing its = entirety includes C4D and audio mixing/mastering too. Lots of mojo, as = you say, I could argue is proprietary. >=20 > cheers >=20 > Adam Mercado > Influxx Media Production > Fullerton, CA >=20 >=20 >=20 >=20 > On Nov 29, 2012, at 4:43 PM, Teddy Gage wrote: >=20 >> I tend to vary the price per project or client, depending on how much = of my mojo / secrets I put into the work that I wouldn't necessarily = want overused. I usually put it between 20-60% of final budget estimate. = However in some cases I use projects files to incentivize payment in a = timely manner, releasing them only after final payment clears. But then = I usually throw it in for free. >>=20 >> However if I were in your shoes, and you'd only be doing yourself a = disservice by allowing them to reengineer your work in house, i'd say a = 200% -300% markup isn't unreasonable. Especially if you want them to say = no. >>=20 >> On Nov 29, 2012 7:33 PM, "adam mercado" wrote: >> Without wishing to tread old ground, I wonder what the consensus is = for coming up with a pricing structure for giving clients source files. = I read through the archives of the list and got a good idea of how = source/project files can and should be supplied.=20 >>=20 >> I dont need $$ amounts just an idea of percentage of the finished = project. I have seen ranges from 25% to 300%, quite a variance there. = And bare in mind this is for a one-man freelancer situation, I imagine a = facility or larger outfit would charge differently for source files. >>=20 >> I had a call from a client who used to use me a lot, but over the = last 2 years has pulled all their video work in house. I have not worked = with them on anything new in over a year. They want some changes to a 2 = year old project, then want source files 'for their archives' after. The = project, like all the projects from this client, was low budget do it at = a loss affair (yeah right, good riddance eh) so no way was there room in = the original fee for source material. >>=20 >> Seeing as they are no longer a 'good' client, and very likely are = going to use my source files in house anyway, I have to make sure I get = paid fairly for anything I supply them. I didnt have a contract back = then, only this year did I finally get my shit together and create a = contract/proposal. But they did not ask for the files then, so could = this be seen as new work, a new request? >>=20 >> Anyhow, I have often wondered if there is a firm structure to pricing = source files as it is always a point of contention. Now I spell it out = on my contract, but would like to put some firm figures there too if = that is advisable. >>=20 >> Sincere thanks >>=20 >> Adam Mercado >> Influxx Media Production >> Fullerton, CA >>=20 >> Moving Images. For Business >> 714=B0928=B09896 >> http://www.influxx.com >> http://www.twitter.com/influxx >> http://www.linkedin.com/in/influxx >> http://influxx.tumblr.com/archive >> http://www.flickr.com/photos/influxx >>=20 >>=20 >>=20 >>=20 >>=20 >=20 --Apple-Mail=_079F9780-F054-418E-BD72-8ADC70F18627 Content-Transfer-Encoding: quoted-printable Content-Type: text/html; charset=iso-8859-1 adam@influxx.com> = wrote:
Thanks Teddy, excellent feedback.

Also I forgot to = mention this project, should I be sharing its entirety includes C4D and = audio mixing/mastering too. Lots of mojo, as you say, I could argue is = proprietary.

cheers




On Nov = 29, 2012, at 4:43 PM, Teddy Gage wrote:

I tend to vary the price per project or client, depending on = how much of my mojo / secrets I put into the work that I wouldn't = necessarily want overused. I usually put it between 20-60% of final = budget estimate. However in some cases I use projects files to = incentivize  payment in a timely manner, releasing them only after = final payment clears. But then I usually throw it in for free.

However if I were in your shoes, and you'd only be doing = yourself a disservice by allowing them to reengineer your work in house, = i'd say a 200% -300% markup isn't unreasonable. Especially if you want = them to say no.

On Nov 29, 2012 7:33 PM, = "adam mercado" <adam@influxx.com> wrote:
Without wishing to tread old ground, I = wonder what the consensus is for coming up with a  pricing = structure for giving clients source files. I read through the archives = of the list and got a good idea of how source/project files can and = should be supplied. 

I dont need $$ amounts just an = idea of percentage of the finished project. I have seen ranges from 25% = to 300%, quite a variance there. And bare in mind this is for a one-man = freelancer situation, I imagine a facility or larger outfit would charge = differently for source files.

I had a call = from a client who used to use me a lot, but over the last 2 years = has pulled all their video work in house. I have not worked with = them on anything new in over a year. They want some changes to a 2 year = old project, then want source files 'for their archives' after. The = project, like all the projects from this client, was low budget do it at = a loss affair (yeah right, good riddance eh) so no way was there room in = the original fee for source material.

Seeing = as they are no longer a 'good' client, and very likely are going to use = my source files in house anyway, I have to make sure I get paid fairly = for anything I supply them. I didnt have a contract back then, only this = year did I finally get my shit together and create a contract/proposal. = But they did not ask for the files then, so could this be seen as new = work, a new request?

Anyhow, I have often = wondered if there is a firm structure to pricing source files as it is = always a point of contention. Now I spell it out on my contract, but = would like to put some firm figures there too if that is = advisable.

Sincere thanks

=
Adam Mercado
Influxx Media = Production
Fullerton, CA

Moving = Images. For Business
714=B0928=B09896
=




=



= --Apple-Mail=_079F9780-F054-418E-BD72-8ADC70F18627--