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From: Teddy Gage <teddygage@gmail.com>
Date: Mon, 4 Feb 2013 11:54:53 -0500
Message-ID: <CAPdXPWc1Nf=dnsCaO0CUxWPbu=m9oDr2D8FiBQpcZ2WRcDpv_A@mail.gmail.com>
Subject: Re: [AE] The inevitable Super-Bowl Spot discussion
To: After Effects Mail List <AE-List@media-motion.tv>
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yeah, actually I thought that segment with the pop up screen and the
beyonce cloned dancers was the smartest motion graphics in the whole 4 hours

On Mon, Feb 4, 2013 at 11:49 AM, Brian Maffitt <brian@totaltraining.com>wrote:

> It was fun to see Shatter used in Beyonce's halftime show. :)
>
>
> I was pretty underwhelmed by most of the spots. Especially the car
> commercials (the Mercedes one was o.k.). Most of them felt like powerpoint
> presentations from the marketing department. A lot of motion graphics
> thrown around without much substance (yes, I know, that's an ironic
> statement considering they are, after all, commercials). But I didn't see
> anything specifically that blew me away, unlike in some past years. Seems
> like CG is a replacement for "writing" these days.
>
> I was way more interested in the fact they were using UAV drones to
> capture live shots during the game. Are the cameras on those things
> proprietary, and developed alongside the drones? or are there drone camera
> manufacturers? Considering how heavy most live broadcast cameras are,
> that's a pretty impressive feat of miniaturization. I can't imagine those
> things are cheap.
>
> On Mon, Feb 4, 2013 at 11:02 AM, Jim Curtis <jpcurtis@me.com> wrote:
>
>> http://www.superbowl-commercials.org/23531.html
>>
>> I think I saw Trapcode Form being used in the Mercedes spot.
>>
>>
>>
>
>
> --
> Animator & Editor
> www.teddygage.com
> Brooklyn
>
>
>


-- 
Animator & Editor
www.teddygage.com
Brooklyn

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yeah, actually I thought that segment with the pop up screen and the beyonc=
e cloned dancers was the smartest motion graphics in the whole 4 hours<br><=
br><div class=3D"gmail_quote">On Mon, Feb 4, 2013 at 11:49 AM, Brian Maffit=
t <span dir=3D"ltr">&lt;<a href=3D"mailto:brian@totaltraining.com" target=
=3D"_blank">brian@totaltraining.com</a>&gt;</span> wrote:<br>

<blockquote class=3D"gmail_quote" style=3D"margin:0 0 0 .8ex;border-left:1p=
x #ccc solid;padding-left:1ex"><div style=3D"word-wrap:break-word">It was f=
un to see Shatter used in Beyonce&#39;s halftime show. :)<div><div class=3D=
"h5">

<br><div><br><blockquote type=3D"cite">I was pretty underwhelmed by most of=
 the spots. Especially the car commercials (the Mercedes one was o.k.). Mos=
t of them felt like powerpoint presentations from the marketing department.=
 A lot of motion graphics thrown around without much substance (yes, I know=
, that&#39;s an ironic statement considering they are, after all, commercia=
ls). But I didn&#39;t see anything specifically that blew me away, unlike i=
n some past years. Seems like CG is a replacement for &quot;writing&quot; t=
hese days.<br>



<br>I was way more interested in the fact they were using UAV drones to cap=
ture live shots during the game. Are the cameras on those things proprietar=
y, and developed alongside the drones? or are there drone camera manufactur=
ers? Considering how heavy most live broadcast cameras are, that&#39;s a pr=
etty impressive feat of miniaturization. I can&#39;t imagine those things a=
re cheap.<br>



<br><div class=3D"gmail_quote">On Mon, Feb 4, 2013 at 11:02 AM, Jim Curtis =
<span dir=3D"ltr">&lt;<a href=3D"mailto:jpcurtis@me.com" target=3D"_blank">=
jpcurtis@me.com</a>&gt;</span> wrote:<br><blockquote class=3D"gmail_quote" =
style=3D"margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex">



<div style=3D"word-wrap:break-word"><a href=3D"http://www.superbowl-commerc=
ials.org/23531.html" target=3D"_blank">http://www.superbowl-commercials.org=
/23531.html</a><div><br></div><div>I think I saw Trapcode Form being used i=
n the Mercedes spot.</div>



<div><br></div><div><br></div></div>
</blockquote></div><br><br clear=3D"all"><br>-- <br><span>Animator &amp; Ed=
itor</span><br><span><a href=3D"http://www.teddygage.com/" target=3D"_blank=
">www.teddygage.com</a></span><br>

<span>Brooklyn</span><br>
</blockquote></div><br></div></div></div></blockquote></div><br><br clear=
=3D"all"><br>-- <br><span style=3D"color:rgb(0,0,0)">Animator &amp; Editor<=
/span><br style=3D"color:rgb(0,0,0)"><span style=3D"color:rgb(0,0,0)"><a hr=
ef=3D"http://www.teddygage.com" target=3D"_blank">www.teddygage.com</a></sp=
an><br style=3D"color:rgb(0,0,0)">

<span style=3D"color:rgb(0,0,0)">Brooklyn</span><br>

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