Content-Type: text/plain; charset=windows-1252
Mime-Version: 1.0 (Apple Message framework v1283)
Subject: Re: [AE] USA and the emerging 'Software Piracy Gap'!!
From: James Culbertson <albion@speakeasy.net>
In-Reply-To: <list-5186375@media-motion.tv>
Date: Sat, 24 Aug 2013 14:51:52 -0700
Content-Transfer-Encoding: quoted-printable
Message-Id: <6C0B0C4F-6018-451E-BCF9-BD6177D97F91@speakeasy.net>
References: <list-5186375@media-motion.tv>
To: "After Effects Mail List" <AE-List@media-motion.tv>

On Aug 23, 2013, at 11:50 AM, Jim Tierney wrote:

> >> I have to say that I think Adobe's method of business with creative =
cloud is the best idea so far. Make the purchase price of your product =
more attainable at a longer stretch profit and more people will be =
inclined to purchase.

> Given that they=92re giving away a year of CC to people that attend =
certain conferences, I have doubts that this is currently working out =
great for them. There are also a significant number of users that are =
REALLY hostile to the idea, since for some users the CC is a significant =
price increase. It is definitely not cheaper for people that only =
upgrade every three versions. Pissing off your existing customers is a =
questionable strategy. Long term it=92ll probably work out for them, but =
right now, who knows.

I'm finding that most folks I talk to just shrug their shoulders and say =
they will probably have to go to CC at some point. Considering that most =
of the editors I know are still using FCP7 for a lot of what they do =
that point in time could be a long way off. In the long term CC appears =
to be an opening for other software developers. Competition will be a =
good thing for all of us. For myself the only CC app I might need in the =
next year or two is After Effects; though I am fine with AE CS6 for now.

The biggest issue for Adobe that I can see is their educational CC group =
pricing. I am going to be teaching career and technical education =
classes in Graphic Design and Video Production at our local high school =
and they cannot afford Adobe CC educational pricing in any of its forms. =
So we will be teaching FCPX/Motion instead of Premiere/After Effects. We =
are still on Adobe CS2 (running on Windows 7 in BootCamp because it does =
not run on OSX 7 and to be compatible with a Roland Vinyl Cutter) and =
Photoshop Elements 6. We are not alone by any means.

If Adobe gets realistic with their educational group pricing, I'll even =
teach Premiere instead of FCPX.  ;-)

James